User profiling: Towards a facebook game that reveals cognitive style

Angeliki Antoniou, Ioanna Lykourentzou, Jenny Rompa, Eric Tobias, George Lepouras, Costas Vassilakis, Yannick Naudet

Research output: Chapter in Book/Report/Conference proceedingChapterAcademicpeer-review

Abstract

This paper presents an innovative approach based on social-network gaming, which will extract players’ cognitive styles for personalization purposes. Cognitive styles describe the way individuals think, perceive and remember information and can be exploited to personalize user interaction. Questionnaires are usually employed to identify cognitive styles, a tedious process for most users. Our approach relies on a Facebook game for discovering potential visitors’ cognitive styles with an ultimate goal of enhancing the overall visitors’ experience in the museum. By hosting such a game on the museum’s webpage and on Facebook, the museum aims to attract new visitors, as well as to support the user profiling process.
Original languageEnglish
Title of host publicationLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
PublisherSpringer
Pages349-353
Number of pages5
ISBN (Print)9783319121567
DOIs
Publication statusPublished - 2014

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume8605

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