The Hashtag Hustle: Law and Policy Perspectives on Working in the Influencer Economy

Taylor Annabell; Christian Fieseler; Catalina Goanta; Isabelle Wildhaber

doi:10.4337/9781035332816

The Hashtag Hustle: Law and Policy Perspectives on Working in the Influencer Economy

Taylor Annabell (Editor), Christian Fieseler (Editor), Catalina Goanta (Editor), Isabelle Wildhaber (Editor)

Research output: Book/Report › Book editing › Academic › peer-review

Abstract

This is an open access title available under the terms of a CC BY-NC-ND 4.0 License. It is free to read, download and share on Elgaronline.com. This timely book sheds light on the cultural, economic and legal aspects of content creation as a form of labour, investigating concerns over working conditions, worker protection, and the status of the working relationship. Chapters written by leading experts in the field explore two opposing, yet complementary sides of work: labour as an invisible and underappreciated effort made by influencers, and labour as an economic enterprise.

Original language	English
Publisher	Edward Elgar Publishing
Number of pages	212
ISBN (Electronic)	9781035332816
ISBN (Print)	9781035332809
DOIs	https://doi.org/10.4337/9781035332816
Publication status	Published - 21 Jan 2025

Bibliographical note

Publisher Copyright:
© The Editors and Contributors severally 2025.

Keywords

Content creators
Content monetisation
Entrepreneurship
Influencers
Invisible labour
Labour law

Access to Document

10.4337/9781035332816Licence: CC BY-NC-ND

9781035332816-9781035332816Final published version, 2.28 MBLicence: CC BY-NC-ND

Cite this

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AB - This is an open access title available under the terms of a CC BY-NC-ND 4.0 License. It is free to read, download and share on Elgaronline.com. This timely book sheds light on the cultural, economic and legal aspects of content creation as a form of labour, investigating concerns over working conditions, worker protection, and the status of the working relationship. Chapters written by leading experts in the field explore two opposing, yet complementary sides of work: labour as an invisible and underappreciated effort made by influencers, and labour as an economic enterprise.

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ER -

The Hashtag Hustle: Law and Policy Perspectives on Working in the Influencer Economy

Abstract

Bibliographical note

Keywords

Access to Document

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Cite this