The effect of female voice gender on verbal processing

Previous studies have suggested that female voices may impede verbal processing. For example, words were remembered less well and lexical decision was slower when spoken by a female speaker. The current study tried to replicate this gender effect in an auditory semantic/associative priming task that excluded any effects of speaker variability and extended previous research by examining the role of two voice features important in perceived gender: pitch and formant frequencies. Additionally, listener gender was included in the experimental design. Results show that, contrary to previous findings, there is no evidence that a lexical decision of a target word is slower when spoken by a female speaker than by a male speaker for female and male listeners. Additionally, the semantic/associative priming effect was not affected by speaker gender, neither did female mean pitch or formants predict the semantic/associative priming effect. At the behavioural level, the current study found no evidence for a gender effect in a semantic/associative priming task.