Rest in peace? The influence of brand-induced mortality salience on consumer behaviour

M. Fransen, B.M. Fennis, A. Pruyn

Research output: Contribution to journal › Article › Academic › peer-review

Original language	Undefined/Unknown
Pages (from-to)	1053-1061
Number of pages	9
Journal	Journal of Business Research
Volume	61
Issue number	10
Publication status	Published - 2008

Cite this

@article{a948fd26312645d4813995ee56259290,

title = "Rest in peace? The influence of brand-induced mortality salience on consumer behaviour",

author = "M. Fransen and B.M. Fennis and A. Pruyn",

year = "2008",

language = "Undefined/Unknown",

volume = "61",

pages = "1053--1061",

journal = "Journal of Business Research",

issn = "0148-2963",

publisher = "Elsevier Inc.",

number = "10",

}