| Original language | Undefined/Unknown |
|---|---|
| Pages (from-to) | 36 |
| Number of pages | 1 |
| Journal | Advances in Consumer Research |
| Publication status | Published - 2009 |
Fit for charity: The moderating role of private self focus in the persuasiveness of regulatory fit.
M. Fransen, B.M. Fennis, K.D. Vohs, A. Pruyn
Research output: Contribution to journal › Article › Academic › peer-review