Business/IT-Alignment for Customer Relationship Management: Framework and Case Studies

R.S. Batenburg, J.M. Versendaal

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

    Original languageUndefined/Unknown
    Title of host publicationInt. J. of Electronic Customer Relationship Management
    Pages258-268
    Number of pages11
    Publication statusPublished - 2009

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