An Experimental Study on How SEs Build Rhetorical Legitimacy and Its Effects on Consumer Responses

Research output: Contribution to journal › Article › Academic › peer-review

Original language	English
Journal	Academy of Management Proceedings
DOIs	https://doi.org/10.5465/ambpp.2022.15469abstract
Publication status	Published - Aug 2022
Externally published	Yes

Access to Document

@article{10cf039bb3a04a4e9131048348b66bd4,

title = "An Experimental Study on How SEs Build Rhetorical Legitimacy and Its Effects on Consumer Responses",

author = "Qian Jin and Yanto Chandra",

year = "2022",

month = aug,

doi = "10.5465/ambpp.2022.15469abstract",

language = "English",

journal = "Academy of Management Proceedings",

issn = "0065-0668",

publisher = "Academy of Management",

}