Description
This paper investigates the audience of mass-market liberal newspapers during the rise of the Nazis as a major political force. It addresses the paradox of the failure of Germany’s liberal press, despite its formidable reach and influence, to prevent this rise.One of the things I would like to do in this paper is to question this whole puzzling conundrum of liberal audiences voting for Hitler. I would like to argue that it is only really puzzling if you have a rather static idea of audiences as a mass of atomised individuals unknowingly acting in unison. With a view of audiences as actively choosing some content and ignoring other parts of a newspaper (for example, suggestions about voting behaviour) and of individuals as a conglomerate of overlapping social and cultural identities, it is maybe not so puzzling after all.
| Period | 24 May 2018 |
|---|---|
| Event title | Audiences of Nazism: Media Effects and Responses, 1923-1945 |
| Event type | Conference |
| Location | Oxford, United KingdomShow on map |
| Degree of Recognition | International |